How Pure Horse™ decides what to recommend.
Pure Horse uses a structured assessment process that combines certified nutrition science with objective biometric data — so recommendations are grounded in what the horse's body is actually telling you, not guesswork.
Assessment methodology
Montana evaluates each horse through a detailed intake covering feed program, forage analysis, work load, body condition score, metabolic history, and owner-observed performance trends. The assessment identifies gaps, excesses, and imbalances before any recommendation is made. Nothing is prescribed without understanding the full picture first.
Biometric integration
Pure Horse integrates with equine wearable devices (including the Polar H10 via the Pure Horse app) to track heart rate recovery, HRV, and session-level performance data. These metrics are logged against a nutrition timeline so changes in feed or supplements can be correlated to measurable physiological responses. This turns nutrition from a belief system into a feedback loop.
The correlation engine
The Pure Horse app surfaces the relationship between feed changes and biometric outcomes on a visual timeline. When a supplement is added or a ration is adjusted, the app tracks what happens to recovery rate and HRV in the days and weeks that follow. Owners can see exactly whether the change moved the needle — and by how much.
Data privacy
Horse biometric and nutrition data collected through Pure Horse belongs to the horse owner. It is never sold, shared with feed companies, or used for any purpose other than delivering the owner's own analysis. Pure Horse does not use client data to train models or benchmark products. Data is stored securely and can be deleted on request.
Independence
Pure Horse has no affiliate relationships with feed companies, supplement brands, or equipment manufacturers. Montana's recommendations are based solely on what each horse's assessment and data indicate. If a partnership or sponsorship is ever established, it will be disclosed explicitly and will not influence recommendations.
Every position above is grounded in Montana's certified training and the published literature on equine nutrition, metabolism, and biometric assessment. The same body of science informs every recommendation she makes — no shortcuts, no anecdotes dressed up as evidence.
Ready to know if your nutrition plan is actually working?
Book a free 15-minute discovery call with Montana. No commitment. No pitch. Just answers.